Innovation is something that cannot come itself, one has to be diplomatic and think out of the box. In Search Engine optimization, innovation plays an important role and if one take it seriously and initially work hard on it than he/she will definitely get outstanding results.
Now, how one can be innovative and use that innovation in SEO is a tough question to crack but do not forget nothing is impossible. Just follow some rules and show your innovation is necessary. Some Rules that one should think before starting your SEO journey is:-
Rule 1:- Choose the best Keywords
Choosing something is not a difficult job but choosing the best out of thousands or millions is a difficult job. Therefore, while choosing the right keyword for your website, firstly find the depth of business and opt the best idea to elevate your online business. Always choose the long tail keywords; it helps a lot to represent your online visibility.
For taking decision which keyword is best for your site and give to more conversion rate, you can take software’s help. Nowadays there is lots of online software available, which shows the global search and latest competition on the particular keywords; for taking the help of those keywords one can choose the right keyword for their website.
Rule 2:- Discover what techniques your competitors has chosen
While starting the SEO on your website, get an idea about your online competitor and discover what techniques they follow. I am not saying to follow those techniques, I am just saying that first make a list of competitors and write down there technique; I am sure that every competitor has chosen different techniques. Once you succeed to get their technique; then make your own techniques, which will be one-step up of your competitor s techniques.
Rule 3:- Write sharable content
Content is a step that can help you to come better on ranking and online availability queue. Always write a sharable and good content because everyone explore the fresh content, and once the visitor get it ;they will visit again and again on your website.
Always try to represent your website in your own and fresh words. Therefore, that other website too post that content on their website and you will be benefited. Share your content not only article view but also you can share your content as blog. Take initiative and submit your valuable article or blog on others website, so your content will spread worldwide and reachable to every person.
Rule 4:- Best optimize your website
Optimize your website in best ways. Put your efforts, follow all the rules, and remember all the technique and start optimizing your website. Do not take short cuts while optimizing and do not opt black hat techniques. I have seen that some of the website opt black hat technique to get fastest result but in the end, they have to face horrible results. Either there website will be penalized by search engine or something bad. Therefore, listen my words and say no to black hat techniques.
Start your journey with smart SEO and see the outstanding results.